Jumeirah Creekside Hotel unveils stunning origami display in lobby


Jumeirah Creekside Hotel unveils stunning origami display in lobby

Dubai, 26 May 2014: Jumeirah Creekside Hotel has suspended a stunning ornamental design in the hotel’s lobby, inspired by the ancient Japanese art origami, to replace the thousands of fresh flowers normally used during the hot summer months.

Traditionally, the housekeeping team uses up to 20,000 flowers per month to create the lobby’s floral arrangements. Throughout the summer months from June – August, flowers perish quicker due to the heat and consumption is normally even higher.

However, this year, Nadine O’Connor, Housekeeping Manager, decided to turn to the ancient Japanese art of origami to provide a more sustainable alternative.  Previously Nadine had heard about the Japanese tradition called Senbazuru, which is the process of folding and suspending 1000 cranes together in a display.

Legend says anyone who folds 1000 cranes, will be granted a wish typically for peace, health or good luck.  The crane in Japan is a mystical creature held in similar regard to the dragon and the tortoise and is said to live for 1000 years. 

Nadine O’Connor, Housekeeping Manager at Jumeirah Creekside Hotel, said: “I was looking for a creative alternative to floral displays during the summer months and thought this project would engage the whole team and support the sustainability initiatives of the hotel. The use of bright colours represents diversity, hope and a bright promise. It’s an appropriate time to think about peace particularly leading into Ramadan a holy month of reflection and prayer.”  
This environmentally friendly alternative and sustainable decoration is in keeping with the hotel’s corporate sustainability efforts. Around 200 colleagues took part in the folding and created the origami cranes that will remain in the lobby until the end of August. 

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Notes to Editors: 

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About Jumeirah Creekside:

Jumeirah Creekside is a luxurious hotel located at the heart of Dubai and overlooking the Dubai Creek, just minutes away of the airport. The Hotel houses a specially commissioned art collection, resulting in a modern and dynamic destination, yet inspired by tradition. Bringing together a fusion of contemporary design and distinct architectural features, Jumeirah Creekside Hotel boasts 292 spacious rooms and suites, The Aviation Club, one of the city’s most popular health club, the award-winning Akaru Spa and a collection of five diverse restaurants which offer a vibrant selection of culinary experiences.

About Jumeirah Group:

Jumeirah Group, the global luxury hotel company and a member of Dubai Holding, operates a world-class portfolio of hotels and resorts. Jumeirah Hotels & Resorts includes Jumeirah at Etihad Towers in Abu Dhabi; Burj Al Arab Jumeirah, Jumeirah Beach Hotel, Jumeirah Creekside Hotel, Jumeirah Emirates Towers, Jumeirah Zabeel Saray and Madinat Jumeirah in Dubai; Jumeirah Messilah Beach Hotel & Spa in Kuwait; Jumeirah Bilgah Beach Hotel in Baku; Jumeirah Dhevanafushi and Jumeirah Vittaveli in the Maldives; Jumeirah Himalayas Hotel in Shanghai; Jumeirah Frankfurt in Germany; Jumeirah Grand Hotel via Veneto in Rome; Jumeirah Port Soller Hotel & Spa in Mallorca, Spain; Pera Palace Hotel Jumeirah in Istanbul; as well as Jumeirah Carlton Tower and Jumeirah Lowndes Hotel in London. Jumeirah Group also runs the luxury serviced residences brand Jumeirah LivingTM; the wellness brand Talise; Jumeirah Restaurants; Wild Wadi WaterparkTM; The Emirates Academy of Hospitality Management; and SiriusTM, its global loyalty programme. 

For further information please contact:

Alba Oliveras
Assistant Marketing and Communications Manager
Jumeirah Creekside Hotel 
P.O. Box 78377
Dubai, United Arab Emirates
Email: alba.oliveras@jumeirah.com
Telephone number: + 971 4 230 8555
Direct number: + 971 4 230 8519
Fax number: + 971 4 230 8556
Mobile number: + 971 55 500 8704


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