Wild Wadi receives award for innovative training programme


Wild Wadi receives award for innovative training programme

Dubai, 01 December 2013: Jumeirah, the global luxury hospitality group and member of Dubai Holding, is delighted to announce its Dubai based water park Wild Wadi has received a ‘Brass Ring Award’ for developing one of the industry’s best training programmes.

The award was presented at the International Association of Amusement Parks and Attractions’ (IAAPA), Brass Ring Awards in Orlando, Florida. Wild Wadi won ‘Best Innovation in a Training Programme,’ in the Human Resource excellence category, for amusement facilities with an attendance of under one million. 

Chris Perry, General Manager of Wild Wadi, said: “The award was based on Wild Wadi’s successful 2013 engagement strategy ‘Think Like A Guest’ (TLAG). This was established at the Executive Team’s strategy retreat where they were required to think differently because of new competition in the market. As part of TLAG, all colleagues were given a work day to experience the park as a guest and then took part in engagement sessions to give feedback on what went well and also where we need to improve. Further training has been given to develop the new services offered within the park. TLAG continues to live on at Wild Wadi - the concept is what brings us all together to drive better services for guests.”

Organised annually by IAAPA, the event is the premier global expo for the attractions industry and enables interested parties to experience the latest products and innovations in the market. The IAAPA is the largest international trade association for amusement facilities worldwide. Founded in 1918, the IAAPA helps members improve efficiency, marketing, safety and profitability while maintaining the highest possible professional standards in the industry. 

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Note to Editors:

  • For high resolution photos click here.
  • Click here to watch a video about TLAG. 

About Jumeirah Group:  

Jumeirah Group, the global luxury hotel company and a member of Dubai Holding, operates a world-class portfolio of hotels and resorts. Jumeirah Hotels & Resorts includes Jumeirah at Etihad Towers in Abu Dhabi; Burj Al Arab Jumeirah, Jumeirah Beach Hotel, Jumeirah Creekside Hotel, Jumeirah Emirates Towers, Jumeirah Zabeel Saray and Madinat Jumeirah in Dubai; Jumeirah Messilah Beach Hotel & Spa in Kuwait; Jumeirah Bilgah Beach Hotel in Baku; Jumeirah Dhevanafushi and Jumeirah Vittaveli in the Maldives; Jumeirah Himalayas Hotel in Shanghai; Jumeirah Frankfurt in Germany; Jumeirah Grand Hotel via Veneto in Rome; Jumeirah Port Soller Hotel & Spa in Mallorca, Spain; Pera Palace Hotel Jumeirah in Istanbul; as well as Jumeirah Carlton Tower and Jumeirah Lowndes Hotel in London. Jumeirah Group also runs the luxury serviced residences brand Jumeirah LivingTM; the wellness brand Talise; Jumeirah Restaurants; Wild Wadi WaterparkTM; The Emirates Academy of Hospitality Management; and SiriusTM, its global loyalty programme. 

About Wild Wadi Waterpark:    

Wild Wadi Waterpark has 12 acres of pure fun, including over 30 adrenalin-pumping rides and attractions, ranging from the soothing lazy river & extreme Flowriders. Wild Wadi breaks new ground with 14 inter-connected rides, allowing thrill seekers of all ages to experience one adrenalin rush after another without ever leaving the water. What’s more, the majority of the rides at Wild Wadi are a first for this region. Wild Wadi represents an architectural and engineering masterpiece. Situated between Burj Al Arab and The Jumeirah Beach Hotel in Dubai, it is just 20 minutes drive from the city centre.

For further information please contact:
Jumeirah Group Corporate Communications
Director of External Communications 
PO Box 73137, Dubai, United Arab Emirates
Telephone: +971-4-364-7955
Fax: +971-4-301-6655
E-mail: PR@jumeirah.com
Visit us at: www.jumeirah.com


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