Dubai, 04 December 2013: The World’s Most Luxurious Hotel, Burj Al Arab, celebrated the 42nd United Arab Emirates (UAE) National Day in magnificent style with perhaps the greatest visual performance ever to grace her sail.
A stunning laser and digital 3D display, accompanied by spectacular choreographed music, captured the historic 42-year journey back to when the UAE was founded in 1971.
For those not being able to see the remarkable 15-minute show, huge screens were mounted in key locations across Dubai, including Downtown Dubai, Dubai Mall and the open beach offering a dazzling evening.
Gerald Lawless, President and Group CEO of Jumeirah Group, said: “With Burj Al Arab as the canvas of the dazzling show organised by His Highness Sheikh Hamdan bin Mohammed Al Maktoum, we are honoured to play such an integral role in celebrating this significant day. The achievements of the United Arab Emirates made in just 42 years lead to even brighter prospects for the future, with a number of ambitious projects and Dubai being chosen to host the World Expo 2020.”
His Excellency Helal Saeed Almarri, Director General of Dubai’s Department of Tourism and Commerce Marketing said: “I would like to congratulate His Highness Sheikh Khalifa bin Zayed Al Nayhan, President of the UAE; and His Highness Sheikh Mohammed bin Rashid Al Maktoum, UAE Vice President, and Prime Minister and Ruler of Dubai, on the occasion of the UAE’s National Day, celebrating the founding of our country and the unification of the seven emirates.” He also added: “Dubai is a destination known for creating events and initiatives that surprise and delight, and this show was sure to capture the imagination of residents, visitors and viewers from around the world as we celebrated the founding of the UAE 42 years ago. This event was a fitting finale to an incredible few days for the UAE – beginning with the announcement of the country’s successful bid to host Expo2020 in Dubai last Wednesday evening, with planned and spontaneous celebrations spilling over across the country throughout the National Day weekend and culminating in last night’s laser and light spectacular that was broadcast across the city and will no doubt be seen around the world in the coming days.”
Inside, the Burj Al Arab atrium was adorned with 92 UAE flags made up of 12,000 roses and 110m-long UAE flag, while guests enjoyed a special afternoon tea with Arabic touches.
Notes to Editors:
About Burj Al Arab:
Burj Al Arab is managed by Jumeirah Group, the global luxury hospitality company and a member of Dubai Holding.
Burj Al Arab is designed to resemble a billowing sail and stands at a height of 321 meters. It is one of the most photographed structures in the world and has been consistently voted the world's most luxurious hotel, with features including in suite check-in and check-out, reception desks on every floor, round-the-clock private butlers and use of the hotel’s Rolls-Royce fleet and private beach. The hotel’s 202 luxury suites range from 170 to 780 square meters with a rain shower and a Jacuzzi in each suite, as well as six restaurants and conference and banqueting venues.
About Jumeirah Group:
Jumeirah Group, the global luxury hotel company and a member of Dubai Holding, operates a world-class portfolio of hotels and resorts. Jumeirah Hotels & Resorts includes Jumeirah at Etihad Towers in Abu Dhabi; Burj Al Arab Jumeirah, Jumeirah Beach Hotel, Jumeirah Creekside Hotel, Jumeirah Emirates Towers, Jumeirah Zabeel Saray and Madinat Jumeirah in Dubai; Jumeirah Messilah Beach Hotel & Spa in Kuwait; Jumeirah Bilgah Beach Hotel in Baku; Jumeirah Dhevanafushi and Jumeirah Vittaveli in the Maldives; Jumeirah Himalayas Hotel in Shanghai; Jumeirah Frankfurt in Germany; Jumeirah Grand Hotel via Veneto in Rome; Jumeirah Port Soller Hotel & Spa in Mallorca, Spain; Pera Palace Hotel Jumeirah in Istanbul; as well as Jumeirah Carlton Tower and Jumeirah Lowndes Hotel in London. Jumeirah Group also runs the luxury serviced residences brand Jumeirah LivingTM; the wellness brand Talise; Jumeirah Restaurants; Wild Wadi WaterparkTM; The Emirates Academy of Hospitality Management; and SiriusTM, its global loyalty programme.
About Department of Tourism and Commerce Marketing:
With the ultimate vision of positioning Dubai as the world’s leading tourism destination and commercial hub, Dubai’s Department of Tourism and Commerce Marketing’s (DTCM) mission is to increase the awareness of Dubai to global audiences and to attract tourists and inward investment into the Emirate. DTCM is the principal authority for the planning, supervision, development and marketing of Dubai’s tourism sector; markets and promotes the Emirate’s commerce sector; and is responsible for the licencing and classification of all tourism services, including hotels, tour operators and travel agents. Brands and departments within the DTCM portfolio include Dubai Convention and Events Bureau, Dubai Calendar, and Dubai Festivals and Retail Establishment (formerly known as Dubai Events and Promotions Establishment). In addition to its headquarters in Dubai, DTCM operates 20 offices worldwide.
For further information please contact:
Burj Al Arab Marketing and PR Department
PO Box 74147, Dubai, United Arab Emirates
Telephone: +971 4 301 7565/7564
Visit us at: www.jumeirah.com/burjalarab