ActivityA stylist’s guide to the Avenue at Etihad Towers

A haven of cutting-edge couture, this prestigious precinct is home to effortless wardrobe classics as well as show-stopping evening wear

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Abu Dhabi is among the world’s leading shopping destinations. The Emirate's capital is generously studded with international retail emporia, and mall-hopping is a popular pastime. From the immense sprawls of Marina and Abu Dhabi Malls to the bustling labyrinthine souks, there are plenty of shopping experiences to choose from. But, for a more exclusive boutique experience, visit the Avenue at Etihad Towers — here’s what to look out for while there.

Shopping in Abu Dhabi

Casual fashion staples

Flying the flag for wearable designer wardrobe staples is Dubai-based womenswear boutique BMores. Browse the rails for jewel-coloured Iceberg blazers, chic silk blouses from Max&Moi, cool summer dresses by Zac Posen and a great selection of Philipp Plein’s wearable separates.

For a classic silhouette, there’s a range of timeless prêt-à-porter styles for men and women at Tom Ford. Next door, Rodeo Drive is an apt tribute to its eponymous fashion-forward Beverly Hills address. Specialising in menswear, you'll find everything from breezy French Riviera-inspired shirts by Façonnable, elegant blazers by Karl Lagerfeld, stylish Isaia chinos and Santoni leather loafers.

Chic accessories

Parisian champion of the silk scarf, Hermès’ flagship at the Avenue at Etihad Towers is a vast trove of covetable accessories fashioned from the finest fabrics, butter-soft leathers and precious metals. Pick up one of the fashion house’s iconic scarves emblazoned with its signature equestrian motifs and take home a spritz from the store’s perfumery.

For show-stopping footwear, Manolo Blahnik never disappoints. Arranged against a dramatic white backdrop, take in the newest collection from one of the world’s most beloved shoe-designers. There are candy-coloured heels to pair with summer dresses, smart buckled courts that match perfectly with a suit, and glittering stiletto sandals to complete an elegant evening look. Finish your outfit with a piece of precious jewellery, whether it’s classic, from Bvlgari and Cartier, or quirky, from Van Cleef & Arpels.

 Jumeirah at Etihad Towers

Show-stopping evening wear

Dubai import Dilina stocks a broad range of international designers upon its chic fashion rails. Flick through timeless gowns by Marchesa and Badgley Mischka, one-off styles by, darlings of the fashion scene, For Restless Sleepers, and bold silhouettes from Toni Maticevski. For something more classic, French fashion house Lanvin is a failsafe option, with its beautiful cuts and sumptuous fabrics. Versace dominates the extroverted portion of the evening wear spectrum, with its bold prints and extravagant cuts in line with the Italian fashion house’s established bold aesthetic.

Tailored menswear

The Italian city of Naples is renowned throughout the world for its centuries-old tailoring tradition. Kiton brings this wealth of sartorial expertise to Abu Dhabi, with a team of in-house tailors alongside reams of the most luxurious Neapolitan fabrics from which to sew a suit — a prized made-to-measure outfit is ready to collect in 25 hours from commissioning. Finish the look with a fine Egyptian cotton shirt and elegant silk tie from Stefano Ricci.

Boutique shoe shop

Visit the Avenue at Etihad Towers to shop Abu Dhabi’s most exclusive fashion boutiques.