The Boulevard

A rich catalogue of designer shopping and luxury services at Jumeirah Emirates Towers


More facilities

Located within one of Dubai’s iconic towers, Boulevard at Jumeriah Emirates Towers – Office Tower is home to AREA 2071, from which the UAE will launch its forays into future innovations as it seeks to achieve the UAE Centennial Plan. AREA 2071 is conceived as a garden, modelling the principles of community ‘gardening’ to grow a healthy culture. AREA 2071 is a flexible, enriching environment for residents and visitors. The design nourishes a wide variety of experiences, from common resources and private work spaces to inspirational shared activities.

Below are a list of current outlets within the Boulevard:

Area 2071

  • Area 2071 Phase1
  • Area 2071 Phase2


  • Flow
  • Madeleine Et Marcel
  • Starbucks

Convenience Store

  • Circle K 


  • Gohan
  • La Cantine du Faubourg
  • Leen's
  • Ninive

Dubai Future Accelerators

  • Dubai Future Accelerators


  • Pro Technology


  • Yateem Optician

Flower Trading

  • Bliss Flower

Gifts & Souvenirs

  • Montblanc
  • Montegrappa

Government Services

  • Department of Possibilities
  • Digital DEWA
  • Edge of Government
  • Government Accelerators
  • Service One
  • Smart Dubai
  • Youth Hub

Grooming & Salons

  • 1847 Gents Salon
  • Jetset
  • Nbar

Health & Fitness

  • Talise Fitness


  • Ferini


  • Nursery of the Future


  • BinSina Pharmacy


  • Casa Bella
  • Desco
  • Emirates NBD
  • Europcar
  • Paramedics


  • Cryo Health


For more information, please contact us:

PO Box 66000, Dubai, UAE
Telephone 800RETAIL (800738245)
Email enquiries@dubairetail.ae