It’s an iPad, but in Burj Al Arab, the world’s most luxurious hotel, it’s a 24-carat gold iPad, functioning as a “virtual concierge” for our guests.
Designed specifically for Burj Al Arab and engraved with the hotel’s logo, this luxurious iPad will be offered to every guest upon check-in. The guests will be able to use the 24-carat gold iPad as a “virtual concierge” and - at the touch of the button - access both information and the extensive selection of hotel services, such as the Guest Services Directory, detailed descriptions of Burj Al Arab’s restaurant options and spa menu, as well as private dining, butler and housekeeping services, among many other options.
It is not the first time that Burj Al Arab has offered a unique version of the iPad. Back in October 2012, the hotel premiered an exclusive24-carat rose gold iPad as part of its Pinking Burj Al Arab campaign in support of Breast Cancer Awareness Month. A single 24-carat rose gold iPad was created by Gold & Co. London especially for the cause, and had an engraved pink ribbon and the hotel’s logo on it.
The 24-carat gold iPad introduced today will shortly be available for purchase at Burj Al Arab’s bespoke boutique, alongside other cutting-edge technology products, such as the gold iPad mini, gold iPhone 5 and gold BlackBerry Q10.
At Jumeirah, luxury is in the details.