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Jumeirah Group’s London hotels help the homeless

Jumeirah Group’s London hotels help the homeless

London, 23 February 2014:  Jumeirah Hotels & Resorts, London have shown their dedication to fighting homelessness in the city by partnering with the SleepSmart campaign. Both Jumeirah Carlton Tower and Jumeirah Lowndes Hotel added a discretionary £1 per night’s stay to all guests’ bills throughout November and December 2013. The hotels raised a staggering £10,000 for the charity, which included contributions from the StreetSmart campaign through The Rib Room Bar & Restaurant.

Jumeirah Hotels & Resorts, London showed their commitment to supporting the work of hostels in London, especially during the cold winter months, by presenting a cheque to SleepSmart on Sunday 16 February after representatives the hotels visited St Columbas Church on Pont Street. 

Part of West London Churches Homeless Concern, the hostels provide food and shelter to the homeless throughout the city.

Since its inception in 1998, StreetSmart has raised over £6.3 million for the homeless, and the campaign grows larger and more successful each year. Building on the success of their innovative £1 per table fundraising concept, the team behind StreetSmart launched the hotel campaign called SleepSmart. This campaign provides comfort and hope to people who live on the streets near hotels where guests stay in style. The campaign was sponsored exclusively by Deutsche Bank who covered both StreetSmart and SleepSmart’s administration costs, ensuring that every penny of each £1 donated was given to projects to help the homeless. 

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Notes to Editors:

  • Photo above: Representatives present the cheque to SleepSmart

About Jumeirah Lowndes Hotel:

Jumeirah Lowndes Hotel is a boutique hotel in Belgravia offering a collection of appointed bedrooms and suites designed to suit the needs of both the leisure and business traveller. Lowndes Bar & Kitchen offers guests all-day dining from its modern British menu in a relaxed and comfortable setting. Guests have complimentary access to all facilities at the nearby Jumeirah Carlton Tower, including The Peak Health Club & Spa.

About Jumeirah Carlton Tower:

Jumeirah Carlton Tower, situated in the heart of Knightsbridge, is a landmark hotel acknowledged as one of London’s finest. The hotel is noted for its fine dining, exclusive Peak Health Club & Spa and enviable location off Sloane Street – the Capital’s most fashionable shopping area. Jumeirah Carlton Tower offers 216 rooms and suites, individually styled with a calm and contemporary feel, together with world-class dining in The Rib Room Bar & Restaurant, Chinoiserie and The Club Room. 

About Jumeirah Group:

Jumeirah Group, the global luxury hotel company and a member of Dubai Holding, operates a world-class portfolio of hotels and resorts. Jumeirah Hotels & Resorts includes Jumeirah at Etihad Towers in Abu Dhabi; Burj Al Arab Jumeirah, Jumeirah Beach Hotel, Jumeirah Creekside Hotel, Jumeirah Emirates Towers, Jumeirah Zabeel Saray and Madinat Jumeirah in Dubai; Jumeirah Messilah Beach Hotel & Spa in Kuwait; Jumeirah Bilgah Beach Hotel in Baku; Jumeirah Dhevanafushi and Jumeirah Vittaveli in the Maldives; Jumeirah Himalayas Hotel in Shanghai; Jumeirah Frankfurt in Germany; Jumeirah Grand Hotel via Veneto in Rome; Jumeirah Port Soller Hotel & Spa in Mallorca, Spain; Pera Palace Hotel Jumeirah in Istanbul; as well as Jumeirah Carlton Tower and Jumeirah Lowndes Hotel in London. Jumeirah Group also runs the luxury serviced residences brand Jumeirah LivingTM; the wellness brand Talise; Jumeirah Restaurants; Wild Wadi WaterparkTM; The Emirates Academy of Hospitality Management; and SiriusTM, its global loyalty programme. 

For further information please contact:
Louisa Levison
The Communication Group
19 Buckingham Gate, London
SW1E 6LB
Main Telephone: +44 (0) 20 7630 1411 
Email: llevison@thecommunicationgroup.co.uk