2014 June 16 11:00
Jumeirah celebrates 10th anniversary of Dubai Turtle Rehabilitation Project on World Sea Turtle Day
Dubai, 16 June 2014: Jumeirah Group, the Dubai-based luxury hotel company and a member of Dubai Holding, celebrated the 10th anniversary of the Dubai Turtle Rehabilitation Project with the release of 110 critically endangered hawksbill turtles on World Sea Turtle Day.
The turtles had all been rescued from the shores of the UAE and nursed back to health by the Dubai Turtle Rehabilitation Project (DTRP) one of the longest standing Corporate Social Responsibility initiatives in the region and the only project of its kind in the Middle East and Red Sea region. The sea turtles were returned back into the wild in the presence of Emirati school children and hotel guests.
Based at Burj Al Arab and Madinat Jumeirah, the project is run in collaboration with Dubai’s Wildlife Protection Office, with essential veterinary support provided by the Dubai Falcon Hospital and the Central Veterinary Research Laboratory. The day-to-day running of the project and the animal husbandry is managed by Burj Al Arab’s dedicated aquarium team.
Warren Baverstock, Burj Al Arab’s Aquarium Operations Manager, said: “We are enormously proud that the project has reached the ten year milestone and would like to thank the public for their help as without their support, there would be less sea turtles swimming round in our waters. Over the last decade, the DTRP has had a positive impact on national, regional and international sea turtle populations by increasing the number of animals in the environment that would have otherwise perished. It is estimated that only one out of 1000 sea turtle hatchlings will reach sexual maturity and so by saving these animals and releasing them back into the wild we are in effect increasing the number of turtles that could possibly reach breeding age.”
The project is at the forefront of sea turtle rehabilitation protocols and veterinary procedures. Since it was established in 2004, 692 rescued sea turtles have been rehabilitated and returned to the UAE’s waters. The sea turtles are rescued from all over the UAE from members of the public and conservation focused organisations.
The DTRP has hosted a number of ‘Big Jumeirah Sea Turtle Races,’ a fun initiative that aims to inform the public about the plight of the sea turtle, while collecting vital information about regional sea turtle biology. During the last release, seven sea turtles were fitted with satellite transmitters, each one sponsored by a Jumeirah property, before being released back into the wild from the beach at Madinat Jumeirah. (Watch video footage here). Hotel sponsors included Madinat Jumeirah, Burj Al Arab, Wild Wadi Waterpark, Jumeirah Beach Hotel, Jumeirah Zabeel Saray, Jumeirah at Etihad Towers and Kuwait’s Jumeirah Messilah Beach Hotel & Spa. Mojah, sponsored by Jumeirah Beach Hotel, was announced as the winner after clocking up an impressive 1086 km.
The project’s tagging initiative, records valuable data and once tracked a turtle that travelled an amazing 8600km in nine months almost reaching the coast of Thailand. This shows the project not only affects these populations on a regional and national level but also on an international level and allows the team to investigate the success of the rehabilitation protocols and integration of the animals back into the wild. The tags also allow the team to compare habitat, temperature choice and migration patterns for each species, information which is crucial for the formulation of conservation plans. According to the International Union for Conservation of Nature (IUCN), the hawksbill turtle has seen an 87% decline in population over the last three decades with only an estimated 8,000 nesting females left in the world.
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Notes to Editors:
- Press release in Arabic (230 Kb)
- To track the turtles click here
- Facebook link to the project click here
- Information about Jumeirah CSR click here
- Information about the DTRP click here
- Photos of Jumeirah Hotels & Resorts, please click here
- To watch the turtles being tagged click here
- Video footage of the release click here
The project impacts the national, regional and international sea turtle populations by increasing the number of animals in the environment that would have otherwise perished. Only one out of 1000 sea turtle hatchlings will reach sexual maturity. By saving these animals and releasing them back into the wild we are increasing the chances of the number of turtles that could possibly reaching breeding age. The DTRP is based at Burj Al Arab and Madinat Jumeirah and is run in collaboration with Dubai’s Wildlife Protection Office, with essential veterinary support provided by the Dubai Falcon Hospital and the Central Veterinary Research Laboratory. http://www.jumeirah.com/turtles
About Jumeirah Group:
Jumeirah Group, the global luxury hotel company and a member of Dubai Holding, operates a world-class portfolio of hotels and resorts. Jumeirah Hotels & Resorts includes Jumeirah at Etihad Towers in Abu Dhabi; Burj Al Arab Jumeirah, Jumeirah Beach Hotel, Jumeirah Creekside Hotel, Jumeirah Emirates Towers, Jumeirah Zabeel Saray and Madinat Jumeirah in Dubai; Jumeirah Messilah Beach Hotel & Spa in Kuwait; Jumeirah Bilgah Beach Hotel in Baku; Jumeirah Dhevanafushi and Jumeirah Vittaveli in the Maldives; Jumeirah Himalayas Hotel in Shanghai; Jumeirah Frankfurt in Germany; Jumeirah Grand Hotel via Veneto in Rome; Jumeirah Port Soller Hotel & Spa in Mallorca, Spain; Pera Palace Hotel Jumeirah in Istanbul; as well as Jumeirah Carlton Tower and Jumeirah Lowndes Hotel in London. Jumeirah Group also runs the luxury serviced residences brand Jumeirah LivingTM; the wellness brand Talise; Jumeirah Restaurants; Wild Wadi WaterparkTM; The Emirates Academy of Hospitality Management; and SiriusTM, its global loyalty programme.
For further information please contact:
Director of External Communications
PO Box 73137, Dubai, United Arab Emirates
Visit us at: www.jumeirah.com