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Executive Grooming for Men

As the first brand of dedicated grooming lounges for men in the Middle East, 1847 has led the way for others to follow since 2004. Designed to suit the needs of today’s fast-moving executive lifestyle, 1847 delivers the optimum in personalized care for men through its defining principles of highly trained professionals, stringent clinical hygiene standards and the world’s finest products.

The Experience

The Chill-Out Lounge, The Study, The Barber Shop, The Therapy Suite and The Mint are the various specialized areas of 1847. Offering innovative and sophisticated features such as state-of-the-art personal plasma screens, private libraries and wireless LAN, 1847 promises the unique experience of ‘executive grooming’ through a range of high-end services from shaves to shoe shines, manicures to pedicures, and massages to facials. 1847’s wide variety of choices offers everything from the quick and basic to the long and leisurely.

The Chill Out Lounge

The contemporary masculine interior of The Chill Out Lounge, 1847’s welcome area, creates the ideal atmosphere to disconnect and unwind from a demanding lifestyle. Guests can explore business magazines or catch up with the latest finance and sports news on a 42-inch plasma screen, in addition to enjoying a selection of freshly prepared gourmet sandwiches and beverages from the bar.

The Study

1847’s expert nail specialists deliver a full range of manicures and pedicures in utmost privacy and comfort. The focal point of The Study is the custom-made leather armchair that is smartly equipped with 1847 trademark details such as built-in manicure sinks, coat-hangers and personal headphones linked to a private LCD screen. Every guest is invited to sit back and watch his favourite satellite channel or select a DVD from the library. Sliding doors allow clients to choose whether to enjoy a treatment in privacy or socialize with a friend seated in The Study beside his own. 

The Barber Shop

Hand-made Italian barber chairs, built-in sinks and dark paneled walls create a perfect setting for The Barber Shop, a modern take on the age-old tradition of shaving. Highly trained Master Barbers execute a range of different shaves to suit the requirements of every skin type, using the ultimate shaving and skin care products. Quick trims and hair styling are also available to complement a perfect shave.

The Therapy Suite

The private Therapy Suite offers unrivalled relaxation and de-stressing of the face, body and mind. Therapeutic stones layer the floor and loose pyjamas are provided for the therapy treatments. A highly skilled team of relaxation therapists perform a host of facials, massages and body treatments to relieve the stresses of a demanding lifestyle.

The Mint

The Mint, 1847’s in-house retail boutique, stocks the finest skincare and grooming products, travel packs and accessories for the daily maintenance of its discerning clientele. Skin specialists are on hand to offer expert guidance and recommendations when needed. Exclusive to 1847 in the region, The Mint boasts the world’s best shaving products by The Art of Shaving® and the highly acclaimed all natural skincare line VitaMan®, along with the leading hair and skin care brands Philip B, MenScience and Nickel.


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